SBUX Starbucks Corporation NMS · Consumer Cyclical · USD Watching
Starbucks Corporation, together with its subsidiaries, operates as a roaster, marketer, and retailer of coffee internationally. The company operates through three segments: North America, International, and Channel Development. Its stores offer coffee, tea, and other beverages, roasted whole beans and… Starbucks Corporation, together with its subsidiaries, operates as a roaster, marketer, and retailer of coffee internationally. The company operates through three segments: North America, International, and Channel Development. Its stores offer coffee, tea, and other beverages, roasted whole beans and ground coffees, complementary food, packaged coffees, single-serve products, and ready-to-drink beverages; and various food products, such as pastries, breakfast sandwiches, and lunch items. The company also licenses its trademarks through licensed stores, and grocery and foodservice accounts. The company offers its products under the Starbucks Coffee, Teavana, Seattle's Best Coffee, Ethos, and Starbucks Reserve brands. Starbucks Corporation was founded in 1971 and is based in Seattle, Washington.
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Details
IndustryRestaurants
ExchangeNMS
CurrencyUSD
Next-day prediction
↓ Down sell

5% confidence

2-day prediction
↓ Down

10% confidence

Technical signals

Price & volume indicators the model reads, as of 2026-07-27. These are computed from recent trading — momentum, trend, volatility and volume — and feed the prediction above.

Momentum
RSI (14) 0.495
Stochastic %K (14) 0.244
Stochastic %D (14) 0.258
Stochastic RSI (14) 0.094
Trend
Price vs SMA (20) -0.009
Price vs EMA (26) -0.002
Price vs WMA (20) -0.010
PPO (12/26/9) 0.005
Volatility
Bollinger %B (20/2) 0.353
Bollinger Bandwidth (20/2) 0.061
ATR % (14) 0.026
Keltner position (20/10/2) 0.456
Volume
OBV change (20) -0.069
Money Flow Index (14) 0.425
Chaikin Money Flow (20) -0.145
Money Flow Multiplier -0.904
Returns & Statistics
Return (1) 0.004
Return (2) 0.004
Overnight gap 0.005
Intraday range 0.020

Technical indicators — SBUX

These price/volume technical indicators are computed from recent trading and are part of what the prediction model reads for SBUX. Values are as of 2026-07-27 (coverage 100% — the share of indicators with enough price history to compute). A value of 0 with low coverage usually means "not enough history yet", not a true reading.

Momentum

Oscillators that gauge how strongly and how fast the price has been moving — used to spot overbought/oversold conditions and shifts in drive.

RSI (7)
Relative Strength Index: 0–1 scale of recent gains vs losses. Above ~0.7 is 'overbought' (may be due to cool off); below ~0.3 'oversold'.
 0.4398
RSI (14)
Relative Strength Index: 0–1 scale of recent gains vs losses. Above ~0.7 is 'overbought' (may be due to cool off); below ~0.3 'oversold'.
 0.4955
RSI (21)
Relative Strength Index: 0–1 scale of recent gains vs losses. Above ~0.7 is 'overbought' (may be due to cool off); below ~0.3 'oversold'.
 0.5120
Stochastic %K (14)
Where the close sits within its recent high–low range (0 = at the low, 1 = at the high).
 0.2439
Stochastic %D (14)
A 3-day smoothing of Stochastic %K — the slower signal line.
 0.2583
Stochastic %K (9)
Where the close sits within its recent high–low range (0 = at the low, 1 = at the high).
 0.2356
Stochastic %D (9)
A 3-day smoothing of Stochastic %K — the slower signal line.
 0.1973
Stochastic RSI (14)
RSI rescaled to where it sits in its own recent range (0–1) — a more sensitive overbought/oversold reading.
 0.0936
Williams %R (14)
Like the Stochastic, the close's position in the recent range (0 = low, 1 = high).
 0.2439
CCI (20)
Commodity Channel Index: how far price is from its average, squashed to about −1…+1. High = unusually strong, low = unusually weak.
 -0.2292
CCI (40)
Commodity Channel Index: how far price is from its average, squashed to about −1…+1. High = unusually strong, low = unusually weak.
 0.4632
Rate of Change (5)
Log return over the lookback — simple momentum (positive = up).
 -0.0111
Rate of Change (10)
Log return over the lookback — simple momentum (positive = up).
 -0.0350
Rate of Change (20)
Log return over the lookback — simple momentum (positive = up).
 -0.0091
KDJ %K (9)
Smoothed position of the close in its recent range (0–1).
 0.2535
KDJ %D (9)
A further smoothing of KDJ %K.
 0.3455
KDJ %J (9)
The fast, sensitive leg of KDJ — exaggerates turns.
 0.0696
Ultimate Oscillator (7/14/28)
Buying pressure blended across short, medium and long windows (0–1).
 0.3549
True Strength Index (25/13)
Double-smoothed momentum, about −1…+1 (positive = upward drive).
 0.0587

Trend

Moving-average and directional measures of which way the price is trending and how strong that trend is.

Price vs SMA (10)
How far the close is above (+) or below (−) its simple moving average, as a fraction.
 -0.0114
Price vs SMA (20)
How far the close is above (+) or below (−) its simple moving average, as a fraction.
 -0.0090
Price vs SMA (50)
How far the close is above (+) or below (−) its simple moving average, as a fraction.
 0.0113
Price vs SMA (100)
How far the close is above (+) or below (−) its simple moving average, as a fraction.
 0.0359
Price vs SMA (200)
How far the close is above (+) or below (−) its simple moving average, as a fraction.
 0.1067
Price vs EMA (12)
How far the close is above/below its exponential moving average (weights recent prices more).
 -0.0065
Price vs EMA (26)
How far the close is above/below its exponential moving average (weights recent prices more).
 -0.0017
Price vs EMA (50)
How far the close is above/below its exponential moving average (weights recent prices more).
 0.0098
Price vs EMA (200)
How far the close is above/below its exponential moving average (weights recent prices more).
 0.0814
Price vs WMA (20)
How far the close is above/below its weighted moving average.
 -0.0103
PPO (12/26/9)
Percentage Price Oscillator — MACD expressed as a percent so it compares across stocks. Positive = short-term momentum above long-term.
 0.0048
PPO Signal (12/26/9)
The smoothed signal line of the PPO.
 0.0088
PPO Histogram (12/26/9)
PPO minus its signal line — momentum of the momentum.
 -0.0040
ADX (14)
Trend strength on a 0–1 scale (direction-agnostic). Higher = a stronger trend.
 0.1116
+DI (14)
Strength of upward directional movement (0–1).
 0.2166
−DI (14)
Strength of downward directional movement (0–1).
 0.1888
Aroon Up (25)
How recently a new high was made (1 = just now).
 0.7600
Aroon Down (25)
How recently a new low was made (1 = just now).
 0.0800
Aroon Oscillator (25)
Aroon Up minus Down — positive favours an uptrend.
 0.6800
Parabolic SAR distance
How far price is from the trailing stop-and-reverse level, as a fraction of price.
 -0.0425
Parabolic SAR side
+1 when price is above the SAR (uptrend), −1 below.
 -1.0000
Vortex +VI (14)
Strength of upward trend movement (centred at 0).
 -0.0160
Vortex −VI (14)
Strength of downward trend movement (centred at 0).
 -0.0302
Vortex difference (14)
+VI minus −VI — positive favours an uptrend.
 0.0142
MA slope (50/20)
The recent slope of a moving average (positive = rising trend).
 0.0109

Volatility

How much the price is swinging around — wide bands and high readings mean larger, riskier moves.

Bollinger %B (20/2)
Where price sits within its Bollinger Bands (0 = lower band, 1 = upper). Above 1 or below 0 is an extended move.
 0.3532
Bollinger Bandwidth (20/2)
How wide the bands are relative to price — bigger means more volatile.
 0.0611
ATR % (14)
Average True Range as a percent of price — typical daily swing size.
 0.0256
Keltner position (20/10/2)
Where price sits within its Keltner Channel (0–1).
 0.4563
Keltner width (20/10/2)
Width of the Keltner Channel relative to price.
 0.1015
Donchian position (20)
Where price sits within its recent high–low channel (0–1).
 0.3895
Donchian width (20)
Width of the recent high–low channel relative to price.
 0.0873
Realized volatility (10)
Standard deviation of recent daily returns — how jumpy the stock has been.
 0.0145
Realized volatility (20)
Standard deviation of recent daily returns — how jumpy the stock has been.
 0.0145
Realized volatility (60)
Standard deviation of recent daily returns — how jumpy the stock has been.
 0.0140
Chaikin Volatility (10/10)
Whether the daily high–low range is expanding (+) or contracting (−).
 -0.1100
Ulcer Index (14)
A drawdown-based stress measure — higher means deeper/longer dips from recent highs.
 3.2803

Volume

Whether trading activity is confirming the price move — money flowing in or out, and unusually heavy or light volume.

OBV change (20)
On-Balance Volume trend — net volume flowing in (+) or out (−).
 -0.0691
Money Flow Index (14)
A volume-weighted RSI (0–1). High = strong buying pressure.
 0.4247
Chaikin Money Flow (20)
Buying vs selling pressure weighted by volume (−1…+1).
 -0.1448
Money Flow Multiplier
Where the close finished in the bar's range, the building block of accumulation/distribution (−1…+1).
 -0.9038
Accum/Dist change (20)
Recent change in the Accumulation/Distribution line (buying vs selling pressure).
 -0.1448
Price vs VWAP (20)
How far the close is above/below the rolling volume-weighted average price.
 -0.0094
Force Index (13)
Return times relative volume — the push behind a move.
 0.0035
Ease of Movement (sign) (14)
+1 when price rose easily on light volume, −1 when it fell easily.
 1.0000
Ease of Movement (z) (14)
How unusual today's ease-of-movement is vs recent days.
 0.2261
Volume Rate of Change (14)
Log change in volume vs n days ago — a volume surge/lull.
 -0.0071
Volume Rate of Change (25)
Log change in volume vs n days ago — a volume surge/lull.
 -0.6533
Relative Volume (z) (20)
How many standard deviations today's volume is above/below its recent average.
 -0.5660
Relative Volume (z) (50)
How many standard deviations today's volume is above/below its recent average.
 -0.9589
Relative Volume (20)
Today's volume vs its recent average (log scale; >0 = above).
 -0.2341
Relative Volume (50)
Today's volume vs its recent average (log scale; >0 = above).
 -0.3030

Returns & Statistics

Recent returns over several horizons plus statistical shape (skew, fat tails, drawdown, risk-adjusted return).

Return (1)
Log return over the horizon (positive = up).
 0.0039
Return (2)
Log return over the horizon (positive = up).
 0.0043
Return (3)
Log return over the horizon (positive = up).
 -0.0032
Return (5)
Log return over the horizon (positive = up).
 -0.0111
Return (10)
Log return over the horizon (positive = up).
 -0.0350
Return (20)
Log return over the horizon (positive = up).
 -0.0091
Overnight gap
Open vs the prior close — overnight move.
 0.0054
Intraday range
High minus low as a fraction of price — the day's swing.
 0.0201
True range
True range (gap-aware swing) as a fraction of price.
 0.0230
Return skew (20)
Asymmetry of recent returns — negative means crash-prone tails.
 0.3333
Return skew (60)
Asymmetry of recent returns — negative means crash-prone tails.
 0.2591
Return kurtosis (20)
Fat-tailedness of recent returns — high means jumpy/extreme moves.
 0.0392
Return kurtosis (60)
Fat-tailedness of recent returns — high means jumpy/extreme moves.
 -0.0928
Downside deviation (20)
Volatility of only the negative returns — pure downside risk.
 0.0097
Downside deviation (60)
Volatility of only the negative returns — pure downside risk.
 0.0096
Max drawdown (20)
Largest peak-to-trough drop over the window, as a fraction.
 0.0476
Max drawdown (60)
Largest peak-to-trough drop over the window, as a fraction.
 0.1187
Return/risk (20)
Average return divided by its volatility — recent risk-adjusted return.
 -0.0315
Return/risk (60)
Average return divided by its volatility — recent risk-adjusted return.
 -0.0142
Return persistence (20)
Whether up days tend to follow up days (+) or reverse (−).
 -0.3651
Return persistence (60)
Whether up days tend to follow up days (+) or reverse (−).
 -0.0504
Price z-score (20)
How many standard deviations the price is from its recent average.
 -0.5723
Price z-score (50)
How many standard deviations the price is from its recent average.
 0.3297
Return z-score (20)
How unusual the latest return is vs recent returns.
 0.2982
Return z-score (50)
How unusual the latest return is vs recent returns.
 0.2856
Company locations
Site City, country Conf.
Starbucks Corporation — Wikidata HQ Seattle, United States 94%
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